News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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INFORMS Announces Retirement of Executive Director

INFORMS Announces Retirement of Executive Director

News Release, November 20, 2019

CATONSVILLE, MD, November 20, 2019 – After nine years as executive director of INFORMS -- the leading international association for operations research and analytics professionals (www.informs.org) -- Melissa Moore has announced her intention to retire on September 1, 2020.

What the advent of legal cannabis use means for spirits

What the advent of legal cannabis use means for spirits

The Spirits Business, November 15, 2019

Cannabis is causing a few headaches in the drinks industry. This nascent category has seen beverage companies either invest millions – billions at Constellation Brands – or retreat to the watchtower to “monitor the situation”.

A Study Reveals How High Student Loan Debt Translates to Fewer Entrepreneurs Willing to Start a Business

A Study Reveals How High Student Loan Debt Translates to Fewer Entrepreneurs Willing to Start a Business

Badcredit.org, November 19, 2019

In a Nutshell: At around $1.5 trillion, student loan debt in the U.S. is quickly becoming what many experts are categorizing as a crisis. It is only outranked by outstanding mortgage debt and is higher than both auto loans and credit card debt. A recent study published in Marketing Science, the journal of the Institute for Operations Research and the Management Sciences (INFORMS), explores the relationship between student loan debt and entrepreneurship.

Supply Chain Transparency Matters to Consumers

Supply Chain Transparency Matters to Consumers

Whole Foods Magazine, November 15, 2019

If you were to ask 10 people their thoughts on the term “supply chain,” you’d likely get 10 different answers as to what it truly means. Businessdictionary.com defines supply chain as:

Entire network of entities, directly or indirectly interlinked and interdependent in serving the same consumer or customer. It comprises of vendors that supply raw material, producers who convert the material into products, warehouses that store, distribution centers that deliver to the retailers, and retailers who bring the product to the ultimate user. Supply chains underlie value-chains because, without them, no producer has the ability to give customers what they want, when and where they want, at the price they want….

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OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

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