News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

Read More
The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

Read More
How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

Read More

Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

Media Contact

Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

What are you looking for?

Type of Content
Topic
President's Desk: Messaging with discipline: The INFORMS advocacy initiative

President's Desk: Messaging with discipline: The INFORMS advocacy initiative

OR/MS Today, July 30, 2019

In his President’s Desk column in the August issue of OR/MS Today, INFORMS president Ramayya Krishnan takes a look back to the launch of the INFORMS advocacy effort and the progress that has been made, as well as discusses next steps and how INFORMS members can get involved.

President's Desk: The intersection of O.R. and AI

President's Desk: The intersection of O.R. and AI

OR/MS Today, October 7, 2019

In his column in the October issue of OR/MS Today magazine, the 2019 INFORMS president Ramayya Krishnan discusses a recent opportunity to address policymakers at a special event in Boston, about artificial intelligence and the government’s role and interest in developing this technology. 

President's Desk: O.R., analytics and AI woven into fabric of INFORMS

President's Desk: O.R., analytics and AI woven into fabric of INFORMS

OR/MS Today, December 10, 2019

As AI continues its rapid ascension as a leading priority for business and policymakers alike, how can the work of INFORMS and its members contribute to and benefit from the growing interest in the research and application of AI? In his final President’s Desk column, 2019 INFORMS President Ramayya Krishnan discusses the work of INFORMS in AI, specifically an ad hoc AI Strategy Advisory Committee (AISAC) culminating in a whitepaper shared at the 2019 INFORMS Annual Meeting in Seattle.

Subject Matter Experts in

Supply Chain

View list of experts

Subject Matter Experts in

Healthcare

View list of experts

INFORMS Magazines

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

Access OR/MS Today Magazine

Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

Access Analytics Magazine