News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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Big Box Stores Opt for Smaller Warehouse Operations

Big Box Stores Opt for Smaller Warehouse Operations

Pymnts, June 5, 2023

Retailers have begun scaling back their warehouse and logistics operations amid changing consumer spending patterns. That’s according to a report Monday (June 5) by The Wall Street Journal, which names Big Lots and Walmart among the companies shutting down warehouses and/or laying off distribution workers as consumers begin to spend more on services.

Want More Affordable EVs? End the Protectionism.

Want More Affordable EVs? End the Protectionism.

Barron's, June 5, 2023

With nearly $2 trillion in federal funding behind its industrial policy, the Biden administration should be finding it relatively easy to achieve its goals of strengthening manufacturing and accelerating the transition to green energy. Unfortunately, when it comes to electric vehicles—a key priority for the administration and many consumers—protectionism and parochialism are getting in the way.

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