BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.
Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week
Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts.
An audio journey of how data and analytics save lives, save money and solve problems.
Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578
Explore our resources for multiple topics including:
U.S. Transportation Secretary Pete Buttigieg promised Tuesday to help repair the East Coast’s main north-south highway as quickly as possible and said that the destruction of a section of I-95 will likely raise the cost of consumer goods because truckers must now travel longer routes.
TALLAHASSEE — Years of concerns by government and policy officials over the use of fake images, audio and videos in election cycles got a spotlight this past week after Gov. Ron DeSantis' presidential campaign dabbled in manipulated media.
Every decision a Ukrainian farmer makes right now is life or death. Not only do they need to be aware of the risks of living and operating in a war zone, but also the life-and-death challenges of being able to provide food to people in dire need. People may well die if the food supplies continue to dwindle as a consequence of the Russian invasion of Ukraine.
Earlier this year, New York Times columnist Kevin Roose conducted a two-hour conversation with Microsoft’s popular new chatbot, “Bing Chat.” Although the “conversation” started innocently enough, before it was over, the chatbot would declare its affection for Roose, telling him, “You’re not happily married, because you’re not happy. You’re not happy, because you’re not in love. You’re not in love, because you’re not with me.”
Texas is growing accustomed to experiencing system-wide power grid disruptions. The first recent major event was winter storm Uri in February 2021, which left 4.5 million homes in the dark, cost $195 billion in property damage, and caused the deaths of over 50 people due to a combination of factors stemming from generation technology failure (natural gas, coal, nuclear, wind and solar), natural gas shortages, transmission and substation outages, frequency issues, planned generator outages, and a lack of reserve capacity.1 Despite this stark warning sign of a lack of power grid resilience, climate change, along with electrification, economic growth and other geopolitical drivers, has caused increasing uncertainty in business as usual for the Electric Reliability Council of Texas (ERCOT).
OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.
Access OR/MS Today Magazine
Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.
Access Analytics Magazine