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A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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Decision Science Digest: May 23, 2023

Decision Science Digest: May 23, 2023

News Release, May 23, 2023

BALTIMORE, MD, May 23, 2023 –

EDITOR’S NOTE: Decision Science Digest is a periodic communique highlighting recent peer-reviewed research published by INFORMS, the largest association for the decision and data sciences, across its 17 journals. This issue highlights four press releases based on the findings of new peer-reviewed articles.

  • Increasing Efficiency in Operating Rooms: How Surgical Tool Optimization Can Save Money (INFORMS journal Operations Research)
  • The Impact of Data on Tracking Down and Dismantling Human Trafficking Rings (INFORMS Journal on Applied Analytics)
  • New Research Finds “Looking the Part” Can Get You the Job Online (INFORMS journal Marketing Science)
  • The Impact of One-Click Online Buying on E-commerce Sales (INFORMS journal Management Science)

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