BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.
Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week
Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts.
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The New York Police Department, working mostly in secret with private companies and in-house data scientists, has developed its own crime-forecasting technology.
Whether or not you have an analytics background, in this digital age algorithms are everywhere… in how ambulances determine their route to the hospital, in elections… you name it.
INFORMS member Dean Hartley discusses his article "Persuasion Wars, Part 1," featured in the June issue of OR/MS Today magazine, which explores the history of the science of persuasion.
Given the scale of the world’s food supply, there aren’t many industries that lend themselves to the power of data science and analytics than agriculture. This is the thinking behind a new research paper from a group of data scientists who make a case for finding new ways to use blockchain, AI and API management to enable “smart agriculture.” The paper, “Agricultural Digital Transformation,” has been published in the OR/MS Today journal from the Institute for Operations Research and the Management Sciences (INFORMS).
Dr. Sheldon Jacobson was interviewed on Costal Daybreak about algorithmic redistricting in the wake of the Supreme Court's decision to send the issue of congressional redistricting back to the States.
OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.
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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.
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