Past Awards
2016
Long Term Impact Award:
Finalist
Winning material:
"Observed and Unobserved Preference Heterogeneity in Brand-Choice Models", Marketing Science 2006, Volume 25, P. 322-335.
Long Term Impact Award:
Finalist
Winning material:
"Supermarket Pricing Strategies", Marketing Science 2008, Volume 27, P. 811-828.