Jeffrey Camm, INFORMS Fellow and Associate Dean of Business Analytics and Inmar Presidential Chair in Analytics at the Wake Forest University School of Business, discusses the expanding role of analytics in manufacturing, including prescriptive analytics, automation and artificial intelligence.
Jane Mather, INFORMS member and Founder and Principal of Critical Core, encourages businesses looking to improve space usage and management to look beyond new workplace software and tools, especially in complex situations, or they could be looking at millions of dollars lost.
A new study in the INFORMS journal Marketing Science conducted research designed to examine the challenge of how to most efficiently use user generated content (UGC) to identify customer needs in ways that are more cost-efficient and accurate.
Kayse Lee Maass, an INFORMS member and assistant professor of mechanical and industrial engineering at Northeastern University, believes engineers have tools that can help fight human trafficking. The same techniques used to model supply chains or plan media campaigns can be adapted to find ways to disrupt trafficking networks or organize support services for survivors.
New research in the INFORMS journal Marketing Science has found that machine learning can really improve the process of identifying consumer needs. Consumer brands globally have long used old-fashioned focus groups. They have also used surveys and interviews to gauge consumer needs, wants, and desires. They have used them as part of the processes that include marketing, sales, and product development.
Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578
An audio journey of how data and analytics save lives, save money and solve problems.
The genetic testing company 23andMe, which holds the genetic data of 15 million people, declared bankruptcy on Sunday night after years of financial struggles. This means that all of the extremely personal user data could be up for sale—and that vast trove of genetic data could draw interest from AI companies looking to train their data sets, experts say.
The Big Four firms are now integrating a new category of artificial intelligence (AI) into their businesses, according to Bloomberg Tax.
Robert F. Kennedy Jr., as the new secretary of Health and Human Services, is the nation’s de facto healthcare czar. He will have influence over numerous highly visible agencies, including the Centers for Disease Control and Prevention, the National Institutes of Health and the Food and Drug Administration, among others. Given that healthcare is something that touches everyone’s life, his footprint of influence will be expansive.
Health insurance has become necessary, with large and unpredictable health care costs always looming before each of us. Unfortunately, the majority of people have experienced problems when using their health insurance to pay for their medical care. Health insurance serves as the buffer between patients and the medical care system, using population pooling to mitigate the risk exposure on any one individual.
In their March 2025 forecasts, shipping and logistics experts are warning those who rely on the industry to expect continued disruption, and in order to survive a chaotic landscape, they are advising businesses to spend money conservatively, work with trusted partners, and make comprehensive contingency plans.
After the Trump administration announced Monday an agreement to pause potential tariffs against Canadian imports, one supply chain expert told 12News the whiplash of tariff news coming out of Washington D.C. is not helpful to U.S. businesses.
Billionaire investor Mark Cuban's question to Representative Matt Gaetz, a Florida Republican, on energy costs took off on social media on Saturday.
Florida lawmakers have banned wind turbines off its shores and near the coast, saying the bill is meant to protect wildlife and prevent noise.