News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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Speculative Reselling: How Far Should It Go?

Speculative Reselling: How Far Should It Go?

South China Morning Post, January 9, 2023

Although companies often restrict speculation, they don’t go all the way to eliminate it. A recent research examines why this is the case.

Covid lockdowns were not necessarily a ‘net negative’

Covid lockdowns were not necessarily a ‘net negative’

The Washington Post, January 8, 2023

This book on men has a vital message and a model to follow,” Mitch Daniels’s Jan. 4 op-ed on the recent reissuance of the book, “Men Without Work: America’s Invisible Crisis,” was thoughtful. But he violated his own message of considering various perspectives without declaring certainty in his main example regarding the Great Barrington Declaration signers. His conclusion that “the condemnation they incurred was profoundly anti-intellectual and anti-scientific” was defensible, but his declaration that pandemic lockdown policies were unequivocally a “net negative” was not, as it was implicitly predicated on how objectives are weighted.

The end of free returns could be good for the environment

The end of free returns could be good for the environment

WRAL, January 6, 2023

Returns have been growing year over year, creating millions of pounds of waste and needless emissions from shipping. Major retailers are starting to charge for returns, which could have a positive impact on the environment.

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INFORMS Magazines

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

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